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“Good design is all about making other designers feel like idiots because that idea wasn’t theirs.” Frank Chimero
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Decoding myself. Let’s start at the beginning, my passion photography. Below I have divided my photos that I’ve taken – what I applied within my photography and below how this helps me as a designer. Photography Pop colour Colour Theory/Psychology Attention to Detail Different Perspective Story telling Visual Communication Creativity Hierarchy Communication I have always…
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Names on walls Opticians Display + Price List Red box
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By 2050 Half of the world – around 5 billion people will need glasses as they will be nearsighted (Myopic). Half the world will be myopic by 2050. Names on boards/walls for runners taking part in a half marathon Images from Paris and Oxford Half Marathon. I thought it was clever how they easily showed…
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Reading an article about how the opticians Ace and Tate are changing the way we buy glasses and the innovation we need for the eyewear market. The article talks about how opticians have become outdated and clinical. The choices are limited and pricing is opaque with ‘optional’ (usually argued as essential) features – anti-glare lens…
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As a group we concluded we would go for the theme/title of Mixed Signals for the exhibition. I have mixed feelings on the name, see what I did there??. Group Meeting On 4th April the Visual Identity team had a meeting via Teams. We had some concepts we started off with.
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08/03/24 Neuromarketing Defined Neuro (the brain) Measuring brain response to marketing ads. Marketing tips/decisions based on neuroscience, neuromarketing, behavioural economics, psychology, knowledge but not actual measures. I’ve changed what the shopper had in mind compared to what they were physically able to touch (changed how mens clothes are folded so men would feel less stressed…
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As a group we came up with the name/title called: Precipice: Transforming numbers into narratives. DATA CHIP Data Chip is a device used for storing data. I used my instagram QR code for our golden chip idea to test out the idea and have something to present to people visually so they could understand it…
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The glasses I ordered with the lowest and highest prescription came which I tired on both and experimented with seeing things through the vision of the glasses. What I found was the glasses with the +3.50 prescription you can not see anything around you unless you are very close up.
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The relationship between an individual and the community. Controlling Mechanisms of the crowd. Control – Agency or Power over Guilt – Something one has or hasn’t done Shame – fallen short off – fantasy or being degraded / exposed Courage – Bravery If we are isolated from the group we are not included. There is…
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Creating a specific space of work I thought about curating my space to make the audience do the 20-20-20 rule. Using objects, I can use my space in which to arrange the objects in an intentional and artful way so people can be guided through the 20-20-20 rule so they are interacting with the topic.…